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Food-Views Face-to-Face interviews are conducted on behalf of our clients to explore specific responses to ideas and concepts with large numbers of respondents, offering each individual consumer the opportunity to comment about a specific product or concept.

  • Interviews can be completed in a variety of geographic regions,focussing on the areas, which are particularly important for your category and project needs.
  • We have access to over 1000 interviewers trained to MRS standards.
  • Door to door interviews can be conducted within a broad cross section of regions.
  • Indepth interviews can be completed to gain responses to specific products or concepts on a one to one basis
  • In store intercept interviews and accompanied shops can also be completed to assess how consumers conduct their shopping and also interact with the specific category fixture.
Interview 1
 
Interview 2

Face to face interviews would be ideal when looking to evaluate specific products or general products buying patterns across a broad geographic and demographic consumer profile.

Face-to-Face interviews can also give a large number of consumers the opportunity to see, touch or try a product or packaging concept.

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